Brand guidelines
DRAFT / V0.1
01
Overview
02
Logos & lockups
03
Clear space & sizing
04
Colorways & misuse
05
Color palette
06
Typography
07
Visual language
08
Imagery
09
Applications
10
Assets & downloads
Source assets ↗
sapienceai.eu ↗
A working identity toolkit.
Proposals require brand approval.
SAPIENCE AI / IDENTITY TOOLKIT
DRAFT BRAND GUIDELINES · 2026
01 / INTRODUCTION
Intelligence,
with a clear identity.
A shared reference for how Sapience AI looks, reads and shows up. Built around a European sovereign GPU-cloud company, based in Bratislava — with clarity, precision and a distinctly technical character.
Explore the toolkit ↓
EXISTING IDENTITY / HORIZONTAL LOCKUP
SUPPLIED JPEG · UNALTERED
01.1
Clear before clever
Use direct language and purposeful layouts. Make complex infrastructure understandable.
01.2
Technical, not theatrical
Let structure, hierarchy and evidence carry the story. Avoid visual noise and inflated claims.
01.3
One consistent system
Keep the supplied identity intact. The rules in this manual are draft proposals, not approved standards.
02 / BRAND SYSTEM
PROPOSED GUIDANCE
A recognisable signature.
Three supplied images form the starting point of the identity. Use the original files as complete compositions; do not redraw the profile or retype the wordmark.
02.1 / HORIZONTAL LOCKUP
PREFERRED FOR WIDE FORMATS*
02.2 / Stacked lockup
An existing composed image with circuitry at the edges. Keep the full frame when using this artwork.
02.3 / Profile symbol
A standalone brand cue. Pair with the Sapience AI name in the surrounding context.
*Proposed asset hierarchy
The horizontal lockup is the suggested default. These JPEGs include their backgrounds and are not transparent logo masters. Vector construction and alternate lockups remain to be approved.
03 / BRAND SYSTEM
PROPOSED GUIDANCE
Give the identity room.
A proposed spacing model for placing the supplied JPEGs. Treat the complete image frame as the asset boundary, including its existing internal space.
EXTERNAL CLEAR SPACE / DRAFT
x = 1/10 OF IMAGE WIDTH
x
x
x
x
Keep type, edges and other marks outside the dashed boundary. Diagram is indicative.
DIGITAL / HORIZONTAL
320 px minimum*
With the tagline present, keep the complete image wide enough for comfortable reading.
DIGITAL / STANDALONE SYMBOL
64 px minimum*
Not a favicon master. Review the silhouette at actual size before publication.
*Approval required
Clear space and minimum sizes are working proposals. Validate on real devices. Establish print sizes only after vector masters and a print proof are available.
04 / BRAND SYSTEM
PROPOSED GUIDANCE
Consistency is recognition.
The available colorways are the ones embedded in the supplied artwork. No reversed, monochrome or transparent variants are established by these files.
ON A LIGHT CANVAS
✓ Original JPEG
The dark image rectangle stays visible. This is intentional.
ON A DARK CANVAS
✓ Original JPEG
Keep its original background; do not blend or retouch.
01
Do not stretch
Preserve the original aspect ratio. Resize the entire image proportionally.
×
02
Do not recolor
Keep the supplied blue, white and dark backgrounds. No filters or tint overlays.
×
03
Do not rebuild
Never typeset a replacement wordmark, redraw the profile or move the tagline.
×
04
Do not crop
Retain the full artwork. The circuitry belongs to the supplied stacked composition.
×
A deliberate omission
No altered logo examples are created here. New colorways, small-size marks and transparent assets need purpose-built masters and explicit brand approval.
05 / BRAND SYSTEM
PROPOSED GUIDANCE
Depth. Clarity. Contrast.
An inferred digital palette, inspired by the supplied JPEGs. These are proposed interface values, not authoritative logo color specifications or exact image samples.
01 / FOUNDATION
Aa
Deep navy
HEX #08182E
RGB 8 / 24 / 46
02 / EMPHASIS
Aa
Sapience blue
HEX #1676BE
RGB 22 / 118 / 190
03 / SPACE
Aa
White
HEX #FFFFFF
RGB 255 / 255 / 255
Ink
#101426
16 / 20 / 38
Slate
#657184
101 / 113 / 132
Mist
#F5F7FA
245 / 247 / 250
SUGGESTED BALANCE / 60% LIGHT · 30% NAVY · 10% BLUE
Accessibility & production
Use navy for reading text and blue for deliberate emphasis. Verify WCAG contrast at final size. Confirm CMYK, Pantone and official logo colors with approved production masters.
06 / BRAND SYSTEM
PROPOSED GUIDANCE
Make complexity legible.
Inter is proposed for editorial and interface text. IBM Plex Mono adds a technical register for labels and specifications. Neither is identified as the original logo typeface.
PRIMARY / INTER
REGULAR · MEDIUM · SEMIBOLD
Aa Bb Cc
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz 0123456789
64 / 68
Intelligence.
40 / 44
Designed for clarity.
16 / 26
European infrastructure. Clear decisions. Write with specific nouns and short sentences; let the information lead.
SECONDARY / IBM PLEX MONO
Aa 01
REGION / EUROPE
LOCATION / BRATISLAVA
SYSTEM / SAPIENCE AI
Proposed type specification
Use sentence case and left alignment. Reserve uppercase mono for short labels. These open-source families are a proposal, not supplied font assets; confirm licensing and language coverage before rollout.
07 / BRAND SYSTEM
PROPOSED GUIDANCE
Structure is the language.
Translate the technical character into a disciplined layout system: modular columns, fine rules, deliberate blue accents and generous breathing room. Proposed, not a new logo motif.
LAYOUT STUDY / 12-COLUMN GRID · 8 PX BASE UNIT
A system,
not decoration.
ALIGN / GROUP / REPEAT
DRAFT LAYOUT TOKENS
08
Base spacing unit / px
24
Standard gutter / px
64
Desktop outer margin / px
COMPOSITION
One clear focal point
Use one oversized headline or one identity asset. Keep supporting information quieter.
DETAIL
Rules, not containers
Prefer thin dividers and alignment to rounded cards, heavy borders or decorative shadows.
ACCENT
Blue with intention
Highlight a label, a key word or an action. Avoid gradients and invented circuit patterns.
08 / BRAND SYSTEM
PROPOSED GUIDANCE
Show what is real.
Use imagery to explain, not embellish. The current toolkit contains identity artwork only; no infrastructure photography or image library has been supplied.
EXISTING ARTWORK / KEEP THE COMPLETE COMPOSITION
USE
Approved, authentic context
If commissioned, show real facilities, people or technical details with permission and accurate captions.
AVOID
Generic AI spectacle
No synthetic brains, glowing robots, fabricated data centres or implied hardware ownership.
PRESERVE
A quiet visual register
Favor clean framing, natural contrast and a restrained palette. Keep text and the logo outside busy areas.
Proposed art direction
The circuitry is part of the supplied stacked JPEG, not a reusable pattern asset. Do not extract or extend it. Any future photography requires a separate brief, rights clearance and brand review.
09 / BRAND SYSTEM
PROPOSED GUIDANCE
The identity, in context.
Draft applications demonstrate how the supplied artwork, proposed typography and layout system can work together. These are composition studies, not available templates.
09.1 / TECHNICAL DOCUMENT COVER
COMPOSITION STUDY
SAPIENCE AI / TECHNICAL NOTE
A clear view of
sovereign compute.
Bratislava, Slovakia
2026 / DRAFT
SAPIENCE AI / PERSPECTIVES
European roots.
A considered
perspective.
↗
09.2 / EDITORIAL ANNOUNCEMENT
Name Surname
Team / Sapience AI
Bratislava, Slovakia
sapienceai.eu
09.3 / EMAIL SIGNATURE LAYOUT
Before production
These layouts use the existing JPEGs without alteration. Validate logo readability at the final size; prepare approved vector assets and application-specific files before distribution.
10 / BRAND SYSTEM
PROPOSED GUIDANCE
Start with the source.
The current source set contains three supplied JPEGs. Use them as received. Vector packs, print-ready masters and application templates are pending, not downloadable resources.
ASSET / FORMAT
AVAILABILITY
RESOURCE
JPG
Horizontal lockup
JPEG · 1600 × 640 px · Includes tagline
Supplied JPEG
View source ↗
JPG
Stacked lockup
JPEG · 1522 × 921 px · Circuitry composition
Supplied JPEG
View source ↗
JPG
Profile symbol
JPEG · 1024 × 1024 px · Dark background
Supplied JPEG
View source ↗
—
Vector & print masters
SVG / EPS / PDF · Not supplied
Pending
Not yet available
—
Application templates
Documents / social / email · Not supplied
Pending
Not yet available
A working system.
A shared direction.
Before rollout: approve logo masters, confirm color values, validate typography and test the proposed usage rules. This manual is a draft reference, not an official brand standard.
SAPIENCE AI / DRAFT BRAND GUIDELINES / V0.1
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